Website
Website objective:
Finyos approached Bizlink Creative to assist with growing its brand presence online by the implementation of a brand new website.
Overview:
This website was built on WordPress as a one-pager. Focusing on the services offered and inspiring trust by showcasing awards Finyos has won in the past together with testimonials. Creative took the logo and its images and branded the imagery in order to reinforce the brand throughout the page.
Search Engine Optimisation
Creative does basic Search Engine Optimisation on all the websites it builds to ensure each main page dsiplays correctly in search results
Mobile Responsive
This website was built to be mobile friendly and tested on phones and tablets to ensure all pages and content are mobile friendly.
Image Optimised
Creative ensures that every single image is optimised for web to save data and make your website user friendly.
Analytics
Creative adds tracking code to all its websites to ensure you can track your website visitors.
Optimised for Speed
If your website loads slowly people will bounce which is why Creative ensures good page speed scores.
Finyos page speed score:
Page Speed Grade
YSlow Grade
Website Hosting and Maintenance Package
Finyos is on Bizlink Creative’s website hosting and maintenance. This package provides peace of mind knowing that your website is being taken care of and that you have professional support team on-hand if you require assistance.
This means this website undergoes monthly security and speed tests, is backed up on an hourly/daily/weekly/monthly basis. All potential broken links are monitored in real time and resolved. The website server is monitored for any downtime and notifications will be sent if there is. SEO rankings for up to 100 keywords can be provided. Creative will also run monthly updates and maintenance to ensure that the website is up to date and running smoothly.
All of the above services are reported on with a monthly client report sent out at the end of each month.
Marketing Automation
Objective:
Finyos wanted platform that could be used to build a sustainable database and be used to communicate to hundreds of people at a time but not losing out on the personalisation of content.
Overview:
Creative recommend the use of its marketing automation platform Creative Campaign. Creative integrated the website and all its forms with Creative Campaign and created notification workflows when forms were filled in to ensure that both the prospect and the business got notified of a website action.
Creative has since down multiple email campaigns to the Finyos database.