South African Schools Marketers Network Membership
Welcome to the South African Schools Marketers Network
You are now part of a network with over 100 educational marketers around South Africa!
What to expect:
- News on the latest digital marketing trends and platforms
- Monthly topics addressed such as Crisis Management, Social Media Marketing, Reporting, Open Days, Reputation Management, Inbound Marketing and more.
- Free resources
- Webinars with industry experts
- Attend online town hall meetings with fellow educational marketers to share ideas and feedback on the current environment along with trends in SA.
- Access to the South African Marketers Network
- Discounts on South African Schools offerings
Introduction to Crisis Management
The first value-add we are giving you as a thank you for joining our SAS Marketers Network is an Introduction to Crisis Management.
In the recent months schools, colleges and universities have been rocked with several movements where discussions about institutions and their staff have been taking place in highly public spaces, mainly on social media, mainly to the detriment to the institution.
Unfortunately this is most likely to become to the norm going forward which is why it is critical that you have a crisis plan in place and that you have the right tools to manage your brand’s reputation, especially online.
Below we have provided two free resources for you to download to sample what we provide our network on an ongoing basis along with platform recommendations to manage your online reputation.
Social Media Crisis Management Template
Basic Resource
Have a social media crisis?
Looking to have a plan in place in case you have one?
Check out our quick 9 step process in our Social Media Crisis Management Template.
Crisis Management Communication Templates
Advanced Resource
Adarna compiled what we consider to be the best crisis communications examples, after researching a number of other resources, to provide you with one document that you can use to supplement your Crisis Management Plan.
Use the following password to view and download: SASMN
Crisis Management Plan
Premium Resource
This comprehensive editable Crisis Management Plan provides escalation framework, team management examples, roles and responsibilities along with the process to follow the communication required. This plan is for information purposes only and should not be used as a substitute to professional advice but provides a basic foundation to your crisis management.
This resource is included in our Ultimate Digital Marketing Toolkit for Schools which requires at least a Professional or Premium Package listing on South African Schools.
Platform Recommendations
Reputation Management
Get instant access to brand mentions across social, news, blogs, videos, forums, podcasts, reviews and more with one of the best online reputation management platforms available – BRAND24
This is an ideal platform to manage your online reputation and we encourage you to take the 14 day free trial to get an idea of what it can add for you and your institution.
Social Media Management
Discover and schedule content, and manage all your social accounts from one place with the help of a great online platform called Crowdfire.
Simplify your social media management with this platform which you can get started on for free.
Get in Touch
We are excited to have you one of South Africa’s fastest growing educational marketing networks and look forward to keeping in regular contact and providing you with useful information, resources and recommendations.
If you would like to contact us here at Adarna/South African Schools please feel free to fill in the form below: